Hernia mesh litigation spans multiple manufacturer defendants with distinct per-mesh-type case dynamics. Major active or recently-active MDLs include Atrium C-Qur (MDL 2753, D. New Hampshire), Bard / Davol Polypropylene (MDL 2846, S.D. Ohio), Ethicon Physiomesh (MDL 2782, N.D. Georgia), and Covidien Parietex (various proceedings). Each defendant has its own settlement timeline and qualification criteria.
Qualification typically requires documented complications — chronic pain, mesh migration or contraction, bowel obstruction, organ perforation, infection — that required revision surgery or caused substantial ongoing harm. Per-mesh-type qualification differences mean firms running hernia mesh advertising typically segment by manufacturer.
Highfloor supports per-firm hernia mesh flights with bar TV reaching the broader surgical-patient audience plus search-keyword spend on per-mesh-type-specific terms.
- Year-round flights
- Bar TV reaching broad surgical-patient audience
- Per-mesh-type creative segmentation
- Search-keyword spend on per-mesh-type-specific terms
- Broadcast TV reaching the family-decision-maker demographic
- 2016 — Atrium C-Qur MDL formed
- 2018 — Bard MDL formed
- 2020 — multiple bellwether verdicts and settlement frameworks emerging per defendant
- Ongoing — per-defendant settlement timelines
- Distributed across major metros — broad surgical-patient eligibility